Social Media and Product Sales
Data for Marketers
Understand how brands engage and grow in
China’s complex social landscape
Get started with MeasureInfluenceCombine social metrics with sales data. Predict trends. Reach more people.
No one matches MeasureChina’s clean, reliable and customizable data, powerful visualization
tools, or industry trend data. Learn what drives sales in China so you can make more profitable
decisions, faster.
Unlock the power of keywords to grow faster in China
Use MeasureInfluence to find out which keywords will be the most effective for your next campaign or event. Compare revenue and social
engagement on targeted keywords to track and predict trends.
Plan, run and track marketing events that skyrocket your sales
Weekly dashboard updates help you keep track of competitor events and see current trends across product
categories, keywords, and other search filters.
How we collect and analyze e-commerce social data
1Social activity data
on Weibo and
Xiaohongshu
on Weibo and
Xiaohongshu
2Brand sales data from
Tmall and
Taobao
Tmall and
Taobao
3Hashtag and keyword
data from posts and
descriptions
data from posts and
descriptions
4Raw data is cleaned,
classified,
and visualized
classified,
and visualized
Keyword Analytics
Find out which keywords areengaging Chinese customers
面膜
Related Keyword
Ranking
Related Wanghong
Ranking
Related Popular Posts
Keywords Research & Insights
Keywords by topic, category, attribute, and hashtag
What products and
content are popular now?
content are popular now?
MAC
Search Trends by Brand
What ingredients and
benefits are getting the
most response in China
benefits are getting the
most response in China
玻尿酸
Search Trends by Attribute
What are the trends of
seasonal or sales
event keywords?
seasonal or sales
event keywords?
光棍节
Search Trends by Hashtag
Use social influencers in China and make the most of your marketing budget
Chinese influencers (also known as wanghong) drive sales through their social fanbase.
Now you can see how influencers are performing for specific keywords and hashtags. Track their engagement metrics by keyword and brand. So you see which influencer works best for your campaigns.
Learn how MeasureChina has helped companies
make more profitable decisions, faster
How Dr. Jart+ uses real time data to
develop relevant product lines
Read Case StudyVerify and confirm
social influence by keyword
Gain valuable insight into how keywords perform by:- Total sales revenue vs social engagement
- Revenue and engagement by brand
- Engagement metrics by influencer
Chinese brands understand how influence sells.
Now global brands can do the same.
Book a Demo
Currently, seven of the top ten Korean cosmetics brands sold in China are using
MeasureChina. These include AmorePacific, LG Household & Healthcare,
Mediheal, Nature Republic, and Dr. Jart+.
Global FMCG brands like Unilever, Johnson & Johnson, and Kimberly Clark Korea use
and trust MeasureChina to develop smarter strategies
MeasureChina. These include AmorePacific, LG Household & Healthcare,
Mediheal, Nature Republic, and Dr. Jart+.
Global FMCG brands like Unilever, Johnson & Johnson, and Kimberly Clark Korea use
and trust MeasureChina to develop smarter strategies
